VERB: CDC Youth Campaign to Increase Physical Activity

Comprising online games and interactives, blogs, educational materials, and other activities, this multicultural social marketing campaign to increase physical activity among youth is called VERB: It's what you do. It is one of the resources highlighted in the recently launched Technology Curriculum Database, developed by YouthLearn for the U.S. Department of Education-funded National Partnership for Quality Afterschool Learning at SEDL.

The VERB curricular materials for educators and interactive multimedia content directed at youth combine to engage and motivate tweens (ages 9 to 13), encouraging healthy lifestyles and participation in physical activity. VERB was created by the U.S. Department of Health and Human Services' Centers for Disease Control and Prevention.